There’s so much going on that we’ve haven’t had much time to blog.  We’ve got a long list of topics to blog about:

  • Named Medallions (you can see them here on our blog!) which make it easy to have multiple authors/sections on a site or blog each have their own Medallion
  • Lots of new press and articles about Kachingle and social payments (see the left-margin of the blog for some of the most recent)
  • New widgets
  • New features
  • Twitter application in beta; full version rolling out shortly
  • Lots of new new Sites (Medallions) participating
  • New online community forum
  • Upcoming online community meeting August 19

But, I decided that in any case I should try to blog once or twice a month about general stuff rather than specifics to give you all an idea  of what we are thinking and doing here at Kachingle.   And we hope to get some feedback from you!

What I’m going to blog about today is the focus of Kachingle, the PayPal problem we have in Germany, and the “social” power of “social payments”.

Who Kachingle is designed for

Kachingle is designed for the average user, not the technologically astute blogger.  This is why we use subscriptions, manage all PayPal transactions, only allow $5 to be contributed each month, and distribute payments based on usage.

We think social payments will become ubiquitous as long as a few simple principles are followed:

  1. the system must be incredibly easy to use;
  2. the focus must be on the user rather than the producer; and,
  3. the initial payments must be small, e.g. $5 a month.

People need to think of kachingling as something very inexpensive, without concerns that they might be expected to give more.  But because we limit the incoming money, this means the money made by producers will initially be small.   Producers need to realize this and be patient while a new social norm of paying for free stuff emerges.

The PayPal problem in Germany

We believe our model is ideal for the typical internet user, yet we ran into a problem in Germany, which has become the hotspot Map of Germanyfor social payments.

We use PayPal as our underlying payment system provider.  We worked closely with PayPal to get their pay-in and pay-out fees greatly reduced so that we can guarantee, even at $5/month, 85% of the money a user puts in is delivered from their pockets to the producers’ pockets.  We felt, given that these are voluntary contributions, that users really care how much of their money is actually delivered to the producers.

The problem is that there is only ONE country in the whole world where PayPal requires a credit card number to be provided when starting a subscription (even though the credit card is NOT used if the user has money in their PayPal account).  That country is Germany!*  To make things worse, people generally don’t use credit cards in Germany;  in the United States they are ubiquitous.  We are working closely with PayPal to resolve this.  Please be patient as we fix it.

(* According to PayPal this requirement for a credit card is because of German banking laws.)

The “social” part of “social payments”

Crowd Scene with FriendsWe believe that the driver for social payments must be recognition of the users, and their ability to build a “social payment profile” that is transportable to social media platforms such as Twitter and Facebook.  Our Twitter application is in beta testing now, and will be fully released in the next few weeks.  Our Facebook application in development. It is only thru harnessing existing social networks that the full power of the Kachingle system will be revealed.

Coming this week we are releasing a new widget that shows off some of this power – the widget is called “Who’s Most Like Me Here” and displays for each individual Kachingler the top 1-3 other Kachinglers that s/he is most compatible with.  Initially this widget will appear on the pages for Sites (Medallions) on Kachingle.com, but shortly afterwards it will be available for Owners to place directly on their Sites/Blogs.

TheGap will soon be publishing an article by me where I discuss the social part of “social payments”.